VistaWEB.com launches new site produced by VistaCOM Online Marketing.

Bay Head, NJ. March, 2000 - Today VistaWEB.com unveiled its bold new website and credits its own marketing company, VistaCOM Online Marketing, for the development. "We're very proud of this new site with its progressive design, advanced functionality, and easy navigation," said Donald P. Rinaldi, Chairman/CEO of VistaWEB.com. "It's not what you'd expect out of Wall Street, and that's exactly the point."

"By pushing the envelop with digital interactive media, animation, and now Webcasting, VistaWEB.com is 'going boldly where no investment bank has gone before". "Our first objective in developing this site, was to create a unique brand image that reflects VistaWEB's technology-driven approach, and creates strong barriers for entry."

To accommodate VistaWEB's dual audience of investors and technology developers, plus the addition of a Webcasting channel, VistaCOM created several different paths from the homepage. So that visitors can quickly get from one end of the site to another, DHTML was incorporated into the architecture, according to Rinaldi.

"We used the latest web development technology, including DHTML and flash animation. Now we plan to add a new SQL server to make VistaWEB's site a "dynamic" one, meaning pages assemble on the fly," said Rinaldi.

Plans for a number of major site enhancing and marketing initiatives are now in the works, including: a custom, high-performance database program, retranslating the new site into 10 languages, adding an automated natural language search engine, and launching an aggressive web promotion program.

"It's astounding how much global traffic VistaWEB's site already receives considering very little has been spent to date on advertising or publicity. The accesses amount to roughly 3 million a year. And we expect that number to increase dramatically with the launch of this new site and the support of an integrated marketing and PR program."

VistaCOM Online Marketing is a full service marketing, creative and technology company that assists VistaWEB IPO in positioning next generation products.

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