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To: Account Executives, Friends and Allies
From: Andrew E. Beer, Chief Investment Strategist for the
AFS Group
Date: July 10, 2000
In order to make more comprehensible the current trends of strategic thinking that
underlie trends of stock prices and the changes taking place, we will review in this
issue some historical prospective; current cross currents and anticipations of market
action in the near future.
Historical Perspective
For those who study very long business and market cycles, the Great Depression from
1929 through 1942 represents a node for the Kondratiev Wave. Kondratiev waves are
named after Victor Kondratiev, a Russian agronomist, who suggested that economic
activity could be categorized in periods of prosperity and inflation with each wave
lasting 30 to 60 years. Our research indicates that another node of such a Kondratiev
Wave occurred during the inflation fighting period, marked by a 16 year trading range
in the Dow Jones Industrial Average which lasted from 1966 through 1982. As inflation
fighting lessened toward the end of the Cold War, the stock market resumed a more
evident long term up-trend in 1982 which we believe was boosted by the end of the
Cold War when the economic strains on the United States of vying with the Soviet
Union decreased starting about 1990. The mid-east war was a relatively minor
complication, as was the aerial war in remnants of the former Balkan Countries.
Post Cold War and post minor wars redirection of resources from the military to
peacetime activities hampered the initial phases of what we call the post Cold War
(and post minor wars) economic expansion and bull market. Our presumption is that
this economic expansion with relatively low inflation may continue for many years
ahead unless a war or some other unusual economic strain brings this expansionary
phase of the Kondratiev wave to another node.
The Current Cross Currents
Over the last five years the Federal Reserve has been concerned that inflation would
re-ignite due to wage pressures since the unemployment rate reached and remained at
unusually low levels. The oft expressed concern has affected the psychology of
investors, particularly causing growth oriented investors to seek stocks where the
prospects appeared bright and promising even if interest rates rose such as in the
new areas of the economy with lessened focus on old economy growth stocks.
There has been a Bear Market for 3 to 5 years in old economy stocks in general, including
quality growth stocks and defensive growth stocks as well as many cyclical and mature
stocks. In this climate, investors catered to the large cap essentially Blue Chip
Growth stocks as a haven in which to preserve their wealth even if not much progress
in times of appreciation took place, Aggressive investors sought out stocks of smaller,
high tech companies found on the NASDAQ. Mutual fund and institutional fund managers
whose jobs depended on performance joined in because there were not enough
opportunities for significant appreciation in old economy stocks. As often happens,
when new industries evolve, some of the primary engines of growth in the new economy
became sought after and essentially took over the role of quality growth stocks. Such
names as Amazon.Com, America on Line, Cisco Systems, CMGi, Ebay, Internet Capital
Group, Internet Capital Group, Sun Microsystems, Oracle and Yahoo were bid up to
fairly high prices. They became favorites because their broad exposure and prominent
positions in fast growing parts of the new economy having outstanding growth
potential. Because these companies, as a group, appear to have far more growth
potential than quality growth companies of the old economy, they have been seized
upon by knowledgeable investors as the premier among the new economy stocks, and are
generally viewed as quality growth stocks which can be held for long periods of years
for their eventual probable big payoff.
The popularity of these stocks led to excellent performance. Our own Starwood
Strategic Program exceeded 38% rate of return in each of the last three years.
The good performance of these stocks continued despite the campaign to raise interest
rates last year and through the early part of this year. Then the psychology changed
for a number of reasons, but primarily because these stocks were viewed as at least
temporarily overpriced because they had performed so well and because it became clear
that the Federal Reserve was concerned since economic growth continued to accelerate
during the early part of the year despite its interest rate raising campaign.
Investors anticipated that it would put into effect more stringent measures to slow
the economy. Many investors decided to sell these new economy quality growth stocks
because they feared that the more assertive efforts of the Federal Reserve might slow
the economy enough to decrease the rapid growth of these favored stocks. Hence,
these stocks which had long outperformed the market as judged by the Dow Jones
Industrial Averages and the Standard & Poors 500, reacted suddenly and sharply.
Many of such stocks declined significantly, although quite a few of the stocks in
the Starwood Strategic Program remained close to their highs, and appear now to be
rising toward new high prices. Also, a good portion of the new economy stocks which
declined have now built bases and appear to be recovering.
As widely anticipated, the Federal Reserve did not take more assertive action in May
and raised interest rates by _ of 1%. Probably, more because of the moral suasion
(cautionary statements by the Federal Reserve) than because of the rise of interest
rates, and perhaps because of an erratic fluctuation, some signs of slowing did show
up during May and June. At the Federal Reserve meeting in late June, the Federal
Reserve decided to leave interest rates as they were and made no further increases.
This inaction is being widely interpreted as a sign that the Federal Reserve
believes it has raised interest rates enough to achieve slowing of the pace of growth
of the economy and may declare "victory" to the campaign. At any rate, inflation
(other than oil prices which are erratic and affected by international politics) has
remained muted and even the rate of unemployment reported last week edged up by 1/10
of 1%.
Very possibly signs of moderation of the growth of the economy may continue long enough
to cause the Federal Reserve to restrain from raising interest rates at its meeting in
August as well. Even if the economy resurges, inflation has remained muted, the price
of oil has declined somewhat from its highs, and with the politics of national
elections, it seems unlikely the Federal Reserve will be aggressive in raising interest
rates much further or longer. In fact, the growing surplus, which has several times
been estimated at a higher level than previously is enabling the U. S. Treasury to
buy long term U. S. Government bonds. The debt of the government is dwindling and
interest payments may be reduced by buying back bonds. Hence, eventually, interest
rates may recede while the growth of high technology brings about further productivity
gains to restrain inflation even at higher rates of growth of the economy and despite
lower unemployment differently than the Federal Reserve has contemplated. Hence,
even some of the stocks which have continued to decline into July may soon rebound.
We have done some considerable research on the opportunities for doing business in the
new economy for the benefit of Nustar.Com which owns Associated Family Services and
Starwood. It is interesting that a company called Hot Mail.Com, founded by an
investment of $500,000 by venture capitalists sold 18 months later for more than
$900,000,000 to America On Line. This was one of the initial instances of what has
become known as viral marketing or internet referrals because the service of free
e-mail was advertised by banner ads on the free e-mails sent by each customer to his
or her friends and associates. This led to very rapid growth of the customer base,
far faster and more effectively than has been heretofore achieved by direct marketing
in the old economy. Also there are now many new firms teaching what has been
discovered by the early adapter of what may be called marketing with e-mail. The
results of these techniques of marketing in the new economy have been found to be
far more effective than results of marketing in the old economy. We believe many
of the Corporations engaged in the new economy are just now developing marketing
programs based on the new techniques which are espoused by recently published books
and consulting organizations. We are about to discover which companies will have
their prospects greatly improved as they adopt their newly refined marketing
techniques. Very possibly, many of the quality growth stocks of the new economy
listed earlier will be the beneficiaries of such new techniques. A portfolio,
including some of such stocks may do extremely well over time, even if there are
some stocks which never make the grade if the portfolios are held patiently so
that the winners are held long enough to far overshadow the losers. We have found
it useful to construct such portfolios because no account executive can anticipate
every shortfall, and trying to outguess all the short term moves of the market and
of individual stocks leads to curtailing the great appreciation of the winners so
that they can offset the losers and bring about outstanding performance of the
portfolio. This is one of the techniques by which the Starwood Strategic Program
has achieved the ranking in the top 1% of portfolios of money managers over the
last 20 years, through 1999. Patience is not only necessary in portfolio management,
it enhances the probability for long term success immeasurably over short term trading.
At this time of the year, in the year 2000, we have anticipated a changing of the
investment tide, whereby new economy growth stocks will again outperform growth
stocks of the old economy and some of them will exhibit extraordinarily high
appreciation.
Anticipation of Market Action in the Near Future
Old economy managements are handicapped by old economy strategies and techniques.
Many economists appear to classify the Federal Reserve as an old economy institution
still trying the strategies and techniques that were found effective in the old
economy historically. However, new economy managements armed with newer and more
effective strategies and techniques are gaining advantages over the old economy
corporations in industry after industry. The Federal Reserve is undoubtedly aware
of the disparity but probably not yet willing to alter its strategies and
techniques. It still believes that increasing interest rates to try to slow the
economy to create increases in unemployment is an effective way to restrain inflation.
Nevertheless, it acknowledges the role of high technology in bringing about
productivity gains to restrain inflation. In this context we continue to expect
erratic price fluctuations of stocks as investors judge whether the Federal Reserve
will continue the old economy ways of restraining inflation. In the meantime, as
time goes by and the budget surplus increases, the U. S. Treasury will redeem more
bonds, thus providing liquidity to the financial markets in a way that should
ultimately lower interest rates. With the politics of the national election looming,
we anticipate that whatever the trend of government statistics, the Federal Reserve
will feel constrained from being too aggressive in restraining the growth of the
economy. It is possible that investors become sanguine about the prospects for
the new economy and again focus more and more attention and dollars for investment
in new economy stocks. Therefore we believe the disparity in performance between
the old economy and new economy stocks may widen in favor of the most proficient
of the new economy stocks. This may allow the economy to expand in a low or
non-inflationary way, even perhaps with prices falling somewhat as the productivity
of the new economy increases and new products and services are rolled out with
greater capabilities than those replaced. We may soon be witnessing a more
challenging investment climate with bountiful opportunities for appreciation a well
as steep reactions where our multi-strategy approach with a primary focus on quality
growth stocks may advantage us to increase the average rate of appreciation for
our clients even further over the next decade than in the past two decades and
rank among the top money managers in the coming decade as well.
Should you wish further elaboration of information about Starwood and the investment
opportunities it provides, please call J. Stephen Anderson, toll free at (877) 354-7742.
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